NATIONAL STATIONERY SHOW RECAP

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I finally had a chance to go through all my photos from the National Stationery Show in May in NYC.  What a crazy thing it was to experience a trade show for the first time.  It was thrilling, exciting, exhausting, and so fun all at the same time.  I’ve still been working on following up on leads from the show and have lots of exciting things to share soon.  I updated the stockist section of my site (under about) with some of new retailers that we met and who placed orders at NSS! So incredible to see this list growing!

On to the booth…

I wanted to stay true to my fresh white with pops of bright color atheistic when designing our booth space.  We went with plain white walls and flooring so that my cards would really stand out!  We made faux shelves to display the cards on the main wall, used copper hardware from Home Depot for the gift wrap (Hunter made the racks) and other little touches of copper to display prints and such.  I was thrilled to find red anemones at the Whole Foods near our hotel, they were the perfect touch…

I took a Trade Show Boot Camp course in the fall before showing at NSS this Spring, I learned so many helpful things and obtained a great amount of resources.  I don’t know how I would have known to do everything without it.  There are so many details when planning for a show.  I highly recommend the course if you are planning on showing at a trade show or even if you are new to wholesaling!

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I couldn’t have done it without these four either; Hunter set up the entire booth, built and measured, helped me with just about every detail.  And when the show started he would get us girls coffees and ran errands, brought snacks, etc.  My friends Cami, Liz, and Ashten took time away from their own businesses to help during the show days and just for moral support in general, ha.  I am so thankful for my incredible support system!

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The cherry on top was the Paper Party of course! Hosted by Nole of Oh So Beautiful Paper at the Hudson Terrace. It was so fun to meet and mingle with my fellow stationery people and the hologram theme of the party (complete with lavender cocktails) was so cute.

Already looking forward to next year!

XO

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